Hiding a secret! There is nothing more natural because no one, not even science, will ever be able to dig into our mind and heart. Even the lie detector is not infallible. Hidden and shocking truths hide imperturbably in our subconscious and force us to manipulate reality to make it perfect in the eyes of others. Behind the illusion of knowing others and exposing ourselves through images and words spent on social media, there is clear evidence that what we write or what we read is the mirror of what we would like to be and not of what we really are. Evil lurks in each of us and we keep it under control: envy, cowardice, contempt, hatred can lead us, if exasperated, to unimaginable and unspeakable acts. The secret will remain hidden in a chest inside us and comes out only when we speak to ourselves in front of a mirror: because we cannot escape only from ourselves. Unless a tempting devil frees the secret from its chains. Malvs is the union of sacred notes (incense) and profane notes (apple) that blend together in a surprising way.